Making Data Meaningful

A search of Google Trends for “big data” in news headlines reveals almost no interest until 2011, and 
then the numbers soar. 

Written byMike May, PhD
| 7 min read
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How to increase the value of integrated information analytics

Moreover, a search for “big data” on Google in general returns more than 300 million hits. Consequently, it’s no surprise that Igor Jurisica—who holds the Tier I Canada Research Chair in Integrative Cancer Informatics and is a professor of biomedical physics and computer science at the University of Toronto in Canada— says, “Recently, some of the most common buzz in informatics focuses on big data.” Despite today’s enormous amount of data, says Jurisica, there is a shortage of knowledge.

There’s also a shortage of infrastructure. “A lot of people jumped on the big-data bandwagon prematurely,” says John F. Conway, global director, R&D strategy and solutions at LabAnswer in Sugar Land, Texas. “Their underlying informatics environments weren’t ready for it.” That continues to be the case. “Lots of companies are having difficulty assessing the data they need to make informed decisions [or garner knowledge from it].” Conway says. Consequently, these companies get less from informatics than they could.

Historically, computer systems focused on structured data, such as numbers in a table in a database, but unstructured data, such as text, created a challenge for analysis. “We have a reasonable handle on structured data,” Jurisica says, “but the need is quickly growing to integrate unstructured and structured data.” For instance, biomedicine must combine structured information, such as test results or even the sequence of a patient’s genome, with unstructured data, such as written medical records. To make use of this data in big ways, researchers must analyze millions of records. “That takes enormous computing power to sift through the data and then turn that efficiently into meaningful information and present that to the user in effective way,” Jurisica explains.

Although the data makes informatics complex, other elements make it even more intractable. For example, informatic systems must deal with various kinds of computer architecture—from smartphones and tablets to supercomputers and the cloud. On top of that, informatics users range from biologists and engineers to patients and physicians. “So a system needs to be flexible in terms of what to present to whom and in what form to increase the value of integrated information analytics,” says Jurisica.

A technology transition

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