perception
Study finds that, for those who regularly control their food consumption, direct touch triggers an enhanced sensory response, making food more desirable and appealing
| 3 min read
Research from University of Pennsylvania reveals that on average, such tests don't reinforce the idea of essentialism, but how much participants know about genetics going in matters
| 4 min read
A recent visual experiment calls into question the application of artificial intelligence to the search for extraterrestrial intelligence
| 3 min read
Men and women approach the task differently but get the same result
| 2 min read
Study shows how changing appearance could communicate healthier message
| 2 min read
Study results highlight the importance of communicating to consumers that a product is locally grown
| 2 min read
New research demonstrated that the taste of food gets better when we know more about where it comes from and how it's made
| 3 min read
Evocative labels such as "twisted citrus glazed carrots" and "ultimate chargrilled asparagus" can get people to choose and consume more vegetables than they otherwise would—as long as the food is prepared flavorfully
| 4 min read
The brain's default mode network has an important role in how we respond to beauty, selectively engaging with highly moving visual art
| 2 min read
